Hot Seat

best time for marketing your book

When is the Best Time to Start Marketing Your Book? With Author Stephen Drum

By Amber Vilhauer / March 11, 2020 /

It’s never too early to start marketing your book! There is SO MUCH planning and strategy that go into writing and promoting a book, so it’s important to know as much as possible about the best time to start marketing your book and when to get yourself “out there.” In this Author Up Live Hot Seat…

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maximize your book launch timeline

How to Maximize Your Book Launch Timeline with a Month-by-Month Plan with Author Dr. Anna Cabeca

By Amber Vilhauer / March 3, 2020 /

Each author has a different timeline for marketing their book before launch. Whether you have two months or one year until launch day, it’s very important to have a detailed strategy of how you will reach your audience, market your book and maximize your book sales pre-launch.  In this AuthorUp Live Hot Seat, we discuss…

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systematize your business process

How to Systematize Your Business Process to Free Time for Creativity With YA Author Julian Winters

By Amber Vilhauer / February 27, 2020 /

Every aspect of your work is important, but sometimes you need to find a way to systematize your business process and prioritize so that you can maximize your outreach. During an Author Up Live Hot Seat with young adult author Julian Winters, who is releasing his third book The Summer of Everything in August 2020, AJ…

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curse of the second book

How a Clear Writing Outline Can Relieve the Pressure of the “Curse of the Second Book” With Author Jeffrey Shaw

By Amber Vilhauer / February 22, 2020 /

Many authors often find that writing their second book can be more challenging than the first. There’s internal pressure to meet the high expectations and success of your first book. Then there’s the question of what direction to go in terms of the message you’d like to deliver, and which audience you’d like to reach.…

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marketing your book

Unconventional Methods for Marketing Your Book with Fiction Author Bethany Ball

By Amber Vilhauer / February 19, 2020 /

Have you thought about an alternative approach to marketing your book? Nowadays, traditional book tours don’t necessarily have to be the route to take when you’re marketing your book. During an exciting Author Up Live Hot Seat with Bethany Ball, author of What to Do About The Solomons and who will soon release her second…

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